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May 23, 2009

Mobile phones sales are declining, touch-based Smartphones are hot.

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While worldwide cell-phone sales totalled 269.1 million units in the first quarter of 2009, (showing a decrease of 8.6% decrease from the first quarter of 2008), Smartphone sales seemed to have a positive growth surpassing 36.4 million units, (a 12.7 per cent increase from the same period last year).

This information is included in a new report from Gartner which was recently published.

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As seen in the table above, Nokia continued to lead the mobile phone market, but its share dropped to 36.2 % from 39.1% in the first quarter of 2008.
Samsung retained second place and improved its market share as its sales totalled 51.4 million units.
After dropping to the fifth position in the fourth quarter of 2008, Motorola overtook Sony Ericsson to regain fourth place.

What about Smartphones?

Smartphone sales represented 13.5% of all mobile device sales in the first quarter of 2009, compared with 11% in the first quarter of 2008.
Gartner analysts said positive performance by Research In Motion (RIM) and Apple (see Table 2) showed that services and applications are now instrumental to smartphones’ success.

According to Roberta Cozza, “Much of the smartphone growth during the first quarter of 2009 was driven by touchscreen products, both in midtier and high-end devices, ’Touch for the sake of touch’ was enough of a driver in the midtier space, but tighter integration with applications and services around music, mobile e-mail, and Internet browsing made the difference at the high end of the market.

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Smartphones OS:

Symbian: 49.3% of worldwide smartphone OS market share in the first quarter of 2009 (down from 56.9% share in the first quarter of 2008).

RIM’s smartphone OS market share reached 19.9% in the first quarter of 2009 (up from 13.3% share in the first quarter of last year).

The iPhone OS accounted for 10.8% of the market (up from 5.3% market share in the first quarter of 2008) - which means Apple managed to double its' market share - an impressive yet expected achievement.

And what about Microsoft, Palm and Google?

Not yet in the top 3, I guess... but, we know that Android is gaining popularity really fast, Windows Mobile 6.5 is about to be released soon and of course, the Predator - Palm Pre (also known to be called 'my next phone').

 

Read the rest of the report's highlights

Source: Gartner (May 2009).

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